peopleforge
peopleforge

CRM Marketing Manager (Ecommerce)

About the Role

Are you a CRM Manager, Email Marketing Manager, Lifecycle Marketing Manager or Retention Marketing Manager with experience using Klaviyo or similar CRM platforms, looking to take ownership of customer lifecycle marketing within one of the UK's fastest-growing ecommerce brands? 

On offer is the opportunity to join a rapidly growing motorcycle and lifestyle clothing brand where you'll build and shape the CRM function from the ground up. Working directly with the founders, you'll have the autonomy to influence customer strategy, improve retention and help drive long-term business growth. 

In this role, you will own the customer journey across email, SMS and loyalty channels, creating automated lifecycle campaigns, customer segmentation and retention strategies that increase engagement, repeat purchases and customer lifetime value. You'll analyse customer behaviour, optimise campaign performance and work closely with ecommerce and marketing teams to deliver a seamless customer experience.  

This role would suit a CRM Manager, CRM Marketing Manager, Email Marketing Manager, Lifecycle Marketing Manager, Retention Marketing Manager or Customer Marketing Manager with experience using Klaviyo or similar CRM platforms within an ecommerce or retail environment. 

Responsibilities

The Role

  • Develop CRM and retention strategy
  • Build automated email and SMS journeys
  • Create customer segmentation
  • Manage loyalty programmes
  • Analyse campaign performance
  • Optimise customer lifecycle campaigns
  • Hybrid role based in Marlow
Requirements

The Person

  • CRM or email marketing experience
  • Klaviyo or similar CRM platform experience
  • Ecommerce or retail background
  • Strong analytical mindset
  • Organised and proactive
  • Commutable to Marlow
Benefits

Hybrid Working

Work from home available.

Flexible Hours

Flexible hours available.

Staff Discount

Staff Discount on products.

Career Progression

Progress with the company as it grows.

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What makes us different

We specialise, rather than generalise.

Most recruiters spread themselves thin. We focus on SMEs and the roles that drive them forward, from technical to sales, so we know exactly what great looks like in fast-moving businesses.

We're relationship-led, not transactional.

We take the time to understand what a business needs and what a candidate wants - not just what's on the brief. The right match takes more than a keyword search.

We care about outcomes, not volume.

For SMEs, every hire matters. Our success isn't about volume, it's about making the right hire that delivers real impact. That means being selective, honest, and focused on long-term fit from the start.

FAQs

We support SME businesses across a range of roles, including engineering, technical, sales, and broader commercial positions. Our focus is on making the right match, not filling volume, so we're selective about the roles we take on.

We work with SME businesses building things that matter. No recruiter games, no endless CVs, just a straightforward, quality-first approach focused on finding the right long-term fit.

We start with a real conversation, not just a CV screen. We want to understand what you're looking for, what matters to you, and what a good move actually looks like. From there, we only put you forward for roles where there's a genuine fit.

It varies by role, but we move quickly when there's a strong match. Our focus is on quality, not speed for its own sake, though the two often go together when the brief is clear.

Always. We never share your details with any employer without your knowledge and consent. It's not just a policy, it's how we operate.

Still have questions?

Get in touch with our team.

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