peopleforge

Sales Director

About the Role


Full job description

Sales Director 

Peterborough  

£115,000-£120,000 (OTE £160,000+) + Uncapped Bonus + 6% Pension + Profit Share + Company Events + Career Progression 

Are you a Sales Director, Head of Sales or senior sales leader with extensive experience scaling high-performing sales teams, looking for the autonomy to take ownership of an established sales function and drive significant commercial growth?

On offer is the opportunity to join an ambitious, founder-led business where you'll work directly with the Managing Director and founders and have genuine influence over the future commercial direction of the company. You'll join an entrepreneurial, performance-driven culture where team members push each other to succeed, invest in their own development and, in many cases, actively build their own property investments and portfolios. 

In this role, you'll take ownership of the sales function, developing the managers beneath you while driving revenue, conversion and performance across the business. You'll be expected to be highly visible and hands-on, challenging existing processes, analysing the numbers, coaching managers and salespeople and identifying opportunities to scale both the team and its commercial output.

This role would suit a hungry and commercially aggressive sales leader who can demonstrate a strong track record of scaling teams and significantly increasing revenue. You'll be someone who naturally challenges the status quo, holds people accountable and relentlessly looks for ways to improve performance, while remaining an inspiring and nurturing leader who can get the very best from the people around them. 

Responsibilities

The Role

  • Take ownership of the sales function within an established 30-person business.
  • Lead, coach and develop sales managers and their teams.
  • Drive revenue, conversion and overall sales performance.
  • Challenge existing processes and identify commercial growth opportunities.
  • Scale and strengthen the sales function as the business grows.
  • Build a highly accountable, performance-driven sales culture.
  • Work closely with the Managing Director, founders and senior leadership team.
Requirements

The Person

  • Extensive experience leading and scaling sales teams.
  • Proven track record of significant revenue growth.
  • Hungry, commercially aggressive and performance-driven.
  • Strong coaching and people-development skills.
  • Hands-on leadership style with high levels of accountability.
  • Comfortable within a fast-paced, entrepreneurial environment.
Benefits

Uncapped Bonus

No roof to your earnings.

6% Pension

Additional contributions.

Profit Share

Share of EoY profits.

Company E

Regular company events.

Career Progression

Grow with the business.

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More worth a look.

What makes us different

We specialise, rather than generalise.

Most recruiters spread themselves thin. We focus on SMEs and the roles that drive them forward, from technical to sales, so we know exactly what great looks like in fast-moving businesses.

We're relationship-led, not transactional.

We take the time to understand what a business needs and what a candidate wants - not just what's on the brief. The right match takes more than a keyword search.

We care about outcomes, not volume.

For SMEs, every hire matters. Our success isn't about volume, it's about making the right hire that delivers real impact. That means being selective, honest, and focused on long-term fit from the start.

FAQs

We support SME businesses across a range of roles, including engineering, technical, sales, and broader commercial positions. Our focus is on making the right match, not filling volume, so we're selective about the roles we take on.

We work with SME businesses building things that matter. No recruiter games, no endless CVs, just a straightforward, quality-first approach focused on finding the right long-term fit.

We start with a real conversation, not just a CV screen. We want to understand what you're looking for, what matters to you, and what a good move actually looks like. From there, we only put you forward for roles where there's a genuine fit.

It varies by role, but we move quickly when there's a strong match. Our focus is on quality, not speed for its own sake, though the two often go together when the brief is clear.

Always. We never share your details with any employer without your knowledge and consent. It's not just a policy, it's how we operate.

Still have questions?

Get in touch with our team.